Their rivalry just soared a notch higher with the latest announcement.
AWS and Slack join hands to thwart Teams
It’s not difficult to see what Slack is going for here—the global reach, availability, and low-latency benefits of the AWS infrastructure. They key integrations the two companies announced are:
Competing with Teams is no walk in the park for Slacks
Competing with Microsoft is always a daunting task, especially if the competitor is a smaller company like Slack. Slack’s strategy involves cranking up third-party app integrations to cater to all the needs of its enterprise customers. On the other hand, Microsoft’s Office 365, which powers Teams, is a one-stop shop with unrivalled breadth and depth. In other words, for pretty much any single thing Slack brings in from outside, Teams can get it internally. For example, as Slack integrates with AWS Chatbot, Teams has the Azure bot service at its disposal. That’s not to say the Slack’s strategy is not working. Instead, it means that Slack has to worry about things like extra costs that come with all these third-party app integrations. Nonetheless, Slack should be fine if any new partnerships don’t result in extra costs for its customers. So, what do you think about AWS /Slack integration? Feel free to let us know in the comments section below.
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